AgriTrue has been a project I have been working on (with a few partners) for over three years. After many ups and downs and headaches, I am so excited to say that AgriTrue is live! It has actually been up and running for a few week. We have a few kinks to work out, but we have those fixed. We now have over a dozen producers signed up already!
So what is AgriTrue? It is a website that connects food Producers (farmers and ranchers) with local Consumers (people like you and me). It allows us to know where and how our food was raised. All Producers on our site agree not to raise Genetically Modified Organisms (GMO’s) and agree not to use synthetic pesticides, herbicides, or fungicides. The Producers complete an initial questionnaire answering basic questions about what they raise and how they do it. Anyone can ask the Producers any question about how that food was raised… and the Producers will answer the questions. Each Producer has a profile page with all their information, photos, and videos if they have them. Consumers can rate the Producers and leave comments about their experiences. All the Producers can be found in a search engine that links their profile page with a Google Map (and directions) to their farm or ranch.
AgriTrue is about transparency in food production… it is about truth in agriculture.
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